Setting the Pace

Corporate social responsibility. Sounds boring, right? The kind of thing you’d expect to see slide out the language hole of a public relations bot.

But here’s the thing. It’s not boring to the mother who gets a life-saving vaccine for her child. Or the disabled worker who gets a job. Or the fish who don’t much like eating plastic thanks.

So please, step away from the PowerPoint. Put down that whiteboard animation. You want to tell the world about all this great work. We get it. But that’s not the way. Come with us. We’ll make you a video that gives a damn.

Client: Walgreens Boots Alliance

Agency: 3angrymen

Directed and animated by Catfish Collective. Written by Claire Wilkinson. Produced by 3angrymen. Model-making by Catfish Collective and Sofia Serrano.